Content syndication is actually several different types of marketing done together. These include article writing, blogging and RSS, document sharing, video marketing, press releases, free ebooks, and any other type of marketing that creates content and allows you to offer that content passively.
Now, in my opinion, the best way to get started in using this technique is to start with writing an article. The reason is that you will use this content to create your other content. So, the first thing you will is write an article.
The best type of articles for this type of syndication are list articles. It works best because this allows you to create separate bullet points, and it's easier to convert these into slides to make videos or you can use them to create slides for document sharing. Once you have written your article, then you want to post it to the top article directories and your blog.
Once you have written your article, you'll want to create a document for document sharing. Usually, the best way to do this is to use something like a presentation software like Microsoft Power Point or Open Office Impress. Post this presentation to the document sharing sites.
Next, you'll want to create a video. You can film yourself flipping through your slides while you are talking about your topic. The important part is to make sure that you keep it short. Don't ramble through the video because you want to stick to the main points and cover those points as quickly as possible.
Find a way to take your article and rewrite it as a press release. Then you can take your press release and submit it to the press release directories.
Chop your article up into Tweets and Facebook posts. You'll want to pair it with the URL for the website you used in your article resource box. Spread these out throughout the week and use them to send others back to your website.
I usually write my articles in a text editor. This makes it really easy to just copy and paste my articles to the article directories. However, you can also convert it to PDF. In order to do this, you will need to use a word processing program like Word or Open Office. Once you format it, then convert to PDF.
Find as many ways as possible to recycle your content. It will save you a lot of time in your promotions.
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